Covent Garden | Shopping, Dining and Culture Destination

Join us on Saturday 25th July for the ultimate summer street takeover of Seven Dials, Covent Garden.

For one day only, Covent Garden will become an open-air summer playground as, for the first time, all eight streets surrounding the Seven Dials Monument are closed to traffic for the ultimate summer celebration.

Expect a line-up of exclusive limited time pop-ups, delicious food and drinks, in-store offers and surprise and delight moments as we turn the streets surrounding our iconic Seven Dials monument into a pedestrianised Summer Street Party.

Join us across the full Covent Garden neighbourhood as your favourite brands across bring in-store experiences you won't want to miss.

MONMOUTH STREET

What to expect

Head to Missoma on Monmouth Street to enjoy a gift with purchase on the day offering refreshments with their outdoor drinks cart.
Visit Saint and Sofia to enjoy complimentary champagne and shopping in-store, along with the opportunity to select a Lucky Envelope on a first-come, first served basis. Each envelope will include an exclusive git from vouchers to a mix of goodies.
ELEMIS are bringing their hydration station cart offering SPF top-ups and spritzes of their Pro-Collagen Toning Mist, plus sampling of their Pro-Collagen Cleansing Balm 10g when you Elemis Boutique for a consultation.
Beat the heat with the pop-up Peloton Studios cart, handing out cool refreshments and special offers to redeem in-studio. Plus enjoy 20% off all weekend at their retail shop on Floral Street.
Enjoy 15% off all day on food and beverage a Brasserie Max at The Covent Garden Hotel. Enjoy £10 cocktails at their on-street cocktail station with a special summer menu.
Mejuri will be popping up on Monmouth Street to hand out their scratch cards to win prizes from 15% off to winning 14K Gold Jewellery. Head to their King Street store for cookies and branded matcha lattes.
Bringing the their tuk-tuk cart with SPF samples, Kiehl's are offering 20% off for new guests who sign up, enjoy a complimentary Derma Reader skin analysis and Healthy Skin Assessment for personalised skincare recommendations.

MORE OFFERS AND POP-UPS

Monmouth Street

BYREDO invites guests to discover the latest fragrance with a scent trial with an outdoor cart.
Shop at CODE8 and receive a complimentary Mini Lipstick Case for one-day-only. T&Cs. One gift per customer, per transaction. Limited quantity available while stocks last.
Grab a drink at the Sarti VW camper van pop-up bar on Monmouth Street.
Visit Lakrids by Bulow for free samples and a small glass of bubbles for customers shopping between 1-5pm.
VyTA presents their pop-up Maritozzo Bar serving freshly filled Italian Maritozzo buns, available in both sweet and savoury varieties.
Dinny Hall will be serving complimentary ice cream from 1pm when you sign up to their newsletter.
Shop a 10% discount at DECIEM, with an atelier to decorate and personalise a specific products when purchased.

OFFERS AND POP-UPS

Earlham Street

AWAY luggage are hosting an 'Unlock to Win' challenge with an opportunity to win prizes alongside refreshments and a charm bar to create your own personalised luggage charm.
Head to Flesh & Buns restaurant who are offering their signature cocktail for anyone who is dining from 12-9pm on the 25th July.
BOW WOW dog accessories store is serving all-day doggy ice cream and pupsicles. Play their 'Catch it, Keep it' games in front of the shop and enjoy Pup Cups from their partner 'Dog City'.
Seven Dials Market are bringing the party outside with their Aperol Pop-up summer terrace including an Aperol Spritz serving station and fun photo opportunities. Plus a Jubel beer pop-up bar, Summer slushy cocktails and soft drinks.

Pair your day out with theatre tickets

Find the best seats in the house for less when booking award-winning musicals and plays with our official ticket partner, London Theatre Direct. Explore offers on the hottest shows from £19.

Reserve your seats

OFFERS AND POP-UPS

Neal Street & Shorts Gardens

Celebrate our Summer Street Party with cocktails from Thirsty Farrier located outside ALO and Urban Outfitters.
Visit So.Shell Nail bar for £10 off services + a complimentary 10-Minute Hand or Foot Massage (available as an add-on to a booked treatment and cannot be redeemed as a standalone service) with promo code SUMMERPARTY (live 24th - 27th July).
Shop 10% off at Moleskine on 25th + 26th July, plus head-instore for their latest launch, Alice in Wonderland. Customers will have the chance to fill out a Moleskine x Alice in Wonderland crossword, and then pick a playing card for a chance to win prizes such as personalised Moleskine notebooks.
Celebrate Islanders Scottish heritage with a series of engaging experiences outside their Covent Garden store, including a live Scottish bagpiper performing at scheduled intervals throughout the day. Enjoy drinks from their complimentary Scottish lemonade station outside the store. Visit their outdoor craftsmanship workshop and demonstration, where the team will showcase the story behind their Scottish heritage, introduce guests to authentic handwoven Harris Tweed, and explain the philosophy behind their ever sustainable, evolving bag concept and commitment to timeless craftsmanship.

OFFERS & POP-UPS

Across Covent Garden

Head to Penhaligon's for 15% off, alongside complimentary engraving and in-store services.
Sunspel are serving summer refreshments in-store and gift with purchase.
Shop GANNI for 10% off when purchasing 2 sale items at the Floral Street store.
Visit Guerlain for an exclusive gift with purchase in-store. Receive a limited edition lipstick charm case with a purchase of 2x of the new Kiss Kiss Lipstick. With any purchase of £120 or more, receive a limited-edition tote bag inspired by the natural beauty behind Guerlain's iconic creations (whilst stocks last). Experience the art of personalisation with their in-store artist, offering live hand engraving and calligraphy on selected purchases. Personalise your gift with a name, initials, or a meaningful message to create a timeless keepsake that is uniquely yours. Indulge in the luxurious textures and delicate scents of the Aqua Allegoria Hand Cream Collection with a complimentary hand and arm massage in-store. With every Aqua Allegoria Hand Cream purchase, you'll also receive a complimentary macaron gift.
Celebrate with an exclusive special summer drink at Co Thahn on Henrietta Street with an elderflower spritz at £12.50, with buy-one-get-one free available exclusively on 25th July.
Purchase £50 of coffee at Nespresso and receive a Display Mia worth £32.
Enjoy 10% off at EL&N Deli in the Covent Garden Market Building as they celebrate summer with La Plage D’EL&N.
Strathberry will be offering complimentary summer refreshments for all customers on the 25th & 26th July (while stocks last).
Book a table for four or more at Harry's and receive a complimentary round of spritzes.
Shop KIKO Milano on James Street with up to 50% off in their summer sale, play their Spin-to-Win wheel with a minimum spend, giving customers the chance to win full-size KIKO Milano products. On top of that, enjoy complimentary engraving on eligible products purchased.

Bustling Market Stalls

Visit world famous markets in London this Bank Holiday

Discover Covent Garden’s iconic markets this Bank Holiday. The bustling stalls of the Apple Market, East Colonnade and Jubilee Market offer something for everyone to explore and enjoy.

Step into the historic Apple Market and browse handmade crafts, unique artworks, and one-of-a-kind souvenirs, lovingly crafted by talented artisans. Offering a range of unique antiques on Mondays and handmade crafts from our coveted market traders over the rest of the week.

Venture into the East Colonnade Market and uncover a trove of hidden gems from a diverse selection of specialty shops, boutique stores, and independent retailers, selling fashion-forward clothing, quirky gifts and accessories.

Experience the lively atmosphere of the Jubilee Market, where vibrant stalls and friendly vendors await. You’ll be sure to find one-of-a-kind antiques and vintage pieces in a shopping experience like no other.

Discover our iconic Markets